To start from the very beginning, everything originates from the long-term business plan, stretching over a three year period. After that we have annual sales plans, monthly forecasts, order planning and production planning on the respective paper machines, and in the end call-off orders from the customers. Each step of the way serves to optimize production and delivery to customer, as cost-efficient and just-in-time as possible, without ever compromizing on sustainability.
Being situated in the northern part of Europe, and delivering our products to customers all over the world, it can be challenging to meet all demands. However, we pride ourselves with having very consistent lead-times, which is extremely important for our customers.